Obama's media people are freakin' brilliant

It's "out of the box" thinking at it's best. First it was leasing a channel on Dish Network to stream a half-hour campaign ad (and if you are watching Rachel Maddow on MSNBC and an Obama ad comes on, a graphic comes up telling you that if you hit the "Select" button on your remote, you can watch the ad). Now it's advertising in an XBox 360 game:

Last week we noted unconfirmed sightings of an “Obama for President” billboard in the Xbox 360 racing game Burnout Paradise. Today we’re able to report that it is, in fact, an official advertisement placed by the senator’s campaign team.

The question now is whether the young voters will show up to put him over the top. I'm betting that they will. I think they realize that their entire future is at stake.